Category Archives: Social Media

Blog Mobbing & Crowdsourcing

Lucy Bernholz of Philanthropy 2173 comments today on the Blog Team for the Council on Foundation Conference that I’ve put together.

It is a great example of crowdsourcing coverage, and I am particularly impressed that a blogger made this happen on his own. Given that COF only allowed bloggers for the first time in 2007 this is a good step forward…

The Blog Team gives us all one place to go for “coverage” of many sessions, from many perspectives. It is also an opportunity for those at the conference and those who miss it to participate in a conversation about the content. I’m assuming there will be a COF2008 tag so we can all follow the posts on del.ici.ous and COF has also put up a Facebook page.

As Lucy suggests, this post and all further Conference related posts will be tagged COF2008. If you are blogging elsewhere, posting photos to Flickr or anything else online, use this tag so we can all find it. (If you are confused about what a “tag” is and how to use it check out this explanation).

There will be at least 18 people blogging on Tactical Philanthropy during the conference. Get ready for a steady stream of commentary!

More Bloggers

Not too long ago, I had to twist the arm of foundation folks to post comments to my blog, let alone blog themselves. I even wrote a post for the Stanford Social Innovation Review titled Paul Brest Needs a Blog. Starting in November of last year with the One Post Challenge I noticed a shift with more foundation employees posting their thoughts. Now I’m thrilled to see my COF conference blog team filling up so fast. I’m still in need of people from community foundations and family foundations and the team is still open to all comers. But with the new editions today, I’m aware that at some point I’m going to have to close the opportunity. So let me know if you want in. The new team members are:

The Growing Blog Team

After the success of last year’s One Post Challenge, I thought that putting together a large blog team for the upcoming Council on Foundations conference might lead to a more dynamic conversation. So far, the list of people signing up has been excellent. You can read some background on what I’m looking for here and here. If you’ll be at the conference and would like to sign up to participate, shoot me an email. The conference this year combines the annual events for corporate philanthropy, community foundations, family foundations and private foundations. I would particularly like to add some representatives from family foundations to the list below.

The confirmed bloggers are:

My hope at last year’s conference was to open a “portal” into the event through which non-attendees could participate. While I think I was at least partially successful in providing a view into the event, the “participation” I was hoping for (for instance, a reader posting a question which I could then ask at a session and then blog about the answer) did not really occur. After the huge success of the One Post Challenge in creating reader debates around certain issues, I’m hoping that this year, we might get more of a back and forth going.

Let me know if you want to join the team and mark May 3-7 on your calendar for an explosion of activity on this blog as I begin posting entries from 10+ bloggers.

How to Blog

A member of my blogger team asks, “Any instructions/advice as to length, timing, topics, style?” In case you’re thinking about signing up and are wondering what it might entail, here’s my response:

I think you should write about whatever topics you are most passionate about. If you attend a great session or one that you deeply disagree with, write it up! If you have a great discussion in a hallway, share your thoughts. You might want to read this post and click on some of the links to last year’s conference posts. Style should be casual. I’d suggest writing a single draft and then proofing once, but don’t work on this like an essay for publication. Length is really up to you. I find posts in the 400-500 word range to be best. But last year I wrote four words that set off a firestorm. What you say is more important than the length.

Tactical Philanthropy Blogger Team

A quick update on the blogger team I’m building for the Council on Foundations conference. Right now the team includes Jacob Harold of The William and Flora Hewlett Foundation, Paul Shoemaker of Social Venture Partners and Sara Melillo of the McCormick Tribune Foundation. Do you have something to say about philanthropy? Would you like to share your thoughts on the conference? Shoot me an email, we’ll work on the details and I’ll add you to the team.

N2Y3 Mashup Challenge Project Gallery

This year’s NetSquared conference is a celebration of mashups. You still have time to vote (until 5pm pacific time today) for which contestants will be invited to the conference and even if you don’t vote, you can still check out all the projects.

Tactical Philanthropy Reader Survey Response

Here’s some of the results from the Tactical Philanthropy Reader Survey:

Of the people who responded, 87% read the blog at least once a week. So these answers reflect the opinions of my dedicated readers.

Readership was split very evenly between foundation employees, nonprofit employees and consultants or other for-profit entities who serve nonprofits, foundations or donors. About 1/3 of readers fell into each group.

75% of readers said that they generally or very strongly agree with the views expressed here. The rest were neutral with only 3% saying they disagreed. Frankly, I’d rather more dissenting readers participated in this discussion.

Although a few readers have emailed me asking that I move the “links list” posts to a sidebar, the overwhelming majority of readers asked that I keep the feature and leave them in the main blog area.

When asked “why do you read Tactical Philanthropy?”, the most common theme was based around “staying abreast of innovation and new ideas in philanthropy”. Recently, I’ve had feedback from some people suggesting that I am too focused “over the horizon” rather than at what works right now. To tell the truth, I think that there are people in philanthropy who have been in the field much longer than I have who are better positioned to discuss the current situation. I’m personally more interested in where philanthropy is going. That being said, I am going to try to spend more time discussing actually examples of innovation (such as VolunteerMatch’s prospectus rather than discussing these concepts in theory).

When I asked for readers’ single biggest criticism, I got the following:

He should cover the wider landscape of the philanthropic world”

sometimes gets a bit navel gazing and takes itself too seriously”

Hasn’t yet addressed business models
that support the economic viability of donor educators/researchers who
do not get commissions. NGO’s and many wealthy expect to get donor
education materials free and a value for value exchange hasn’t yet been
developed.”

Tactical Philanthropy is sometimes too
clinical and sometimes can get very high-minded and removed from what I
think philanthropy is about. I think of non-profit organizations as a
community response to a problem or need. It’s about will and momentum
and resources coming together, and managing all of the diverse
interests can be really tough. On the one hand, I wish more of my
non-profit peers read this blog, because we are spending the money you
and your peers deign to share with us, and on the other hand, I know
most of them would dismiss you as being lucky that get to have these
discussions. Perhaps I have a chip on my shoulder, but sometimes I look
for a sign that you respect non-profit leaders for doing the work they
do, even if you are also critical of that work. At least they are doing
it, so you have something to be critical of! (Let me add that I like
this blog a lot, that its been helpful to me and that I’m impressed
that you are doing a survey like this one.)”

I wish you didn’t try to explain away every comment made by everyone who disagrees.”

“[You]don’t at all talk about how
philanthropy and nonprofits connect to policy. Strategic or tactical
philanthropy is not just about nonprofits that innovate or go to scale.
It’s about nonprofits that impact policy.”

Thank you to everyone who participated in this survey. Writing a blog is interesting because on the one hand I get to connect with a huge range of people who I might otherwise never meet. Yet on the other hand, it can be hard to know how people are reacting to the things I write. I might get 1 or 2 positive comments, but for all I know a bunch of readers are yelling at their computer screens in total outrage over my posts. It was nice to see that the large majority of readers who took the survey really enjoy the blog. It was also good to get some feedback on things I could do differently.

Tactical Philanthropy Podcast: Alberto Ibarguen

Today’s podcast interview is with Alberto Ibarguen, the CEO of the John S. and James L. Knight Foundation. The Knight Foundation has its roots in the newspaper business and today makes grants that transform journalism and communities. Alberto was publisher of the Miami Herald before he joined the foundation in 2005.

During the interview, Alberto discusses the foundations effort to hire an “online community manager”, why one of the Knight Foundation’s major projects might make some people “vomit on the table” (and why he’s OK with that), how the foundation is planning on funding “wonderful strangeness”, and the promise of “prize philanthropy”.

(Please be patient while you wait for the audio file to download. The transcript is below.)

Video thumbnail. Click to play
Click To Play

Alberto will be responding to comments, so let us know your thoughts. You can read the transcript by clicking on the link below.

(Full disclosure: my brother is currently on a Knight Fellowship at Stanford. However, he was not involved in any way with the production of this content nor in setting up the interview).

Read More »

Social Marketplace Architecture

Reader Simon Marsh, shares his thoughts on the “Social Marketplace Architecture”:

The idea

A dynamic user led and focused software platform/environment for grant givers and grant seekers to interact and compete could be developed wherebytheir real time objectives and organisational identities interact and compete for the best ideas and resources. A second generation internet platform whereby a Foundation’s (for example) publicly available governanceand philanthropic objectives are matched (automatically) with various university (for example) academic objectives, personnel and events bothproactively and reactively.

You can read his complete comments here.

Beth Kanter & Michele Martin

The America’s Giving Challenge Champions have been announced. This experiment/competition to see how web 2.0 tools can be used for fundraising has gotten a ton of national coverage. Here’s the thing: Beth Kanter and Michele Martin won. Beth, who I know from NetSquared events and from her blog, is someone I’ve always thought got web 2.0 and nonprofits better than anyone else. I’ve referred the media to her and called her the Queen of all things web 2.0 on this blog. Michele I only know from her blog, but she clearly knows her stuff.

If you are a nonprofit interested in how to use social media tools to fundraise or advance your mission, there’s no question who you hire. Go to their blogs (Beth’s is here, Michele’s is here), check them out, and hire them.

And if you work at a foundation, you might have noticed that nonprofits are way ahead of grantmakers in learning how to leverage social media tools. They’re generally way ahead of for-profit companies as well. So if you’re a grantmaker, check out Beth and Michele as well. Maybe you can talk them into helping you out.

The Global Reach of Blogs

This is my favorite post on another blog that mentions me:

ところがその後、Financial Timesでもフィランソロピーに関する連載コラムを持つSean Stannard-StocktonのTactical Philanthropyというブログで、この話題に関する大変興味深い議論のやり取りが展開されています。

I have no idea what it means, but it still amazes me that ideas posted to the web travel around the world so quickly.

NetSquared N2Y3

NetSquared, the community of technology/nonprofit collaborators hosted by CompuMentor/TechSoup is hosting their third annual conference in May. I attended the first two and they are amazing. While each conference has had a different focus, they seem to bring out some of the most innovative people I’ve ever met.

This year’s contest will focus on Mashups for Good:

This year’s NetSquared Conference will bring together a unique mix of people from the public and private sectors to develop and release Mashups designed to provide deeper insight into the social issues affecting communities around the globe.

Those “people” are you — members of the NetSquared universe working on behalf of communities everywhere and the technical experts who care about these issues.

If we’re successful, we’ll learn something about cross-sector collaboration, meet new and interesting people, and build a unique gallery of Mashups that citizens, schools, and community-based groups everywhere can learn from, replicate, and build upon.

For more about Mashups, see Wikipedia’s definition.

For a better sense of what we mean, let’s take a look at a few of our favorite Mashups.

Go ahead, click on the examples below. Read the “about” pages to get a better sense of the project’s goal/mission, and how the site works. (Yes, this is kind of technical, but we’re going to help make sense of that. Enjoy!)

    * Maplight.org, a winning NetSquared project from last year, displays the link between money and politics by bringing together information about campaign contributions and legislative votes.

    * ChicagoCrimes.org is a browsable database of crimes in Chicago that lets users see information displayed on a map.

    * ActiveTrails shows visitors a list of active hiking and biking trails across the United States. Users play a big role in supplying information.

    * Tunisian Prison Map pulls from a variety of sources to locate the prisons on a map and links to videos and other information relating to the prisons.

On February 1, the Mashup Project Submission process for the NetSquared Mashup Challenge opens. Nonprofits and other social-change agents will be expressing their visions of how data can be recombined to advance social missions. NetSquared’s team will make sure that everyone gets the appropriate help they need to define their vision in a way that will be accessible and attractive to technical volunteers.

On March 14 at 5 PM, PST, the ability to publish a Project Submission will close.

03/17/08 - 03/21/08: Voting for the Mashup Project Challenge. Like last year, registered NetSquared users will be able to vote for their favorite Projects.

03/24/08: The top 20 Mashup Projects will be announced on March 24 and the winners will be invited to attend this year’s NetSquared conference in San Jose, CA, scheduled for 5/27 and 5/28. Each of the top 20 projects gets an allowance for travel (including airfare to and from the conference, along with a hotel room for two nights).

05/27/08 & 05/28/08: At the conference, Project Teams will have an opportunity to display and discuss their Mashups and attendees will vote to select the top three. All 20 projects at the conference will receive a share of $100,000 in prize money. The share will be determined by voting at the conference. Of course, there will be more legalese regarding the prize and its allocation after we open the application process on February 1, 2008.

Alumni Giving Trends

Inside Higher Ed covers alumni giving trends today in “Donations Are Up, But Not From Alumni”. Examining the behavior of younger alumni, the site quotes an entry to my One Post Challenge:

Writing last year as a guest at the blog Tactical Philanthropy, Sam Huleatt, co-founder of a company that builds social networks for private schools, wrote that many colleges “instantaneously lose their relevance upon a student’s graduation.” New graduates have little interest in the alumni magazines, he wrote, that are a major way colleges communicate with alumni. “Why wait four months for ‘class notes’ when you could simply check Facebook to see what a friend is up to?” Further, while many colleges have online giving programs, many also still communicate with alumni as if writing a check is the normal way to give. “It likely shocks most development officers as to the percentage of young alumni who don’t write checks, or own stamps,” he wrote.

Huleatt also suggested that colleges need to think about ways to engage alumni who may not want or have the ability to make a financial gift. “Schools need to reevaluate what constitutes ‘giving.’ A recent graduate may not be able to afford an annual gift of $200, but if they help a rising senior find a job, isn’t that worth something? When was the last time a school published a list of alumni who helped find other alumni or students jobs over a given year? Don’t these people deserve credit?”

Blog content and user generated content continues to increase its mainstream relevancy as Mitch Nauffts notes today.

Google, Information & Philanthropy

Google.com lets users create custom search engines. Here’s an interesting example of how Google technology can be used to create more efficient information distribution in philanthropy.

Developed by E-Democracy.org, the custom search tool is described this way by the creator:

To assist E-Democracy.Org’s grant prospecting efforts I put together a little (big actually) Google Custom Search covering foundations, some government funding sites, and sites with fund raising advice for non-profits.

You can use E-Democracy’s custom search engine here and create your own here.

(hat tip: Lucy Bernholz)

Matt Flannery Responds

My Q&A with Matt Flannery of Kiva from today’s online discussion on the Chronicle of Philanthropy website:

Question from Sean Stannard-Stockton, Tactical Philanthropy Blog:

As I think you know, I’ve been blogging about the implications of your “excess” supply of lenders at Kiva. You have chosen to tell would be lenders that you there are no current funding opportunities. I’m intrigued by the notion that another way to balance supply and demand would be to reduce the lending terms (for instance lenders only get 90% payback of their loan back with the other portion being a gift to Kiva or to someone else in your financial chain). I’m not suggesting you take this action because I do not know your business well enough. But I do believe that you are facing an issue that many other social capital “exchanges” will be facing in the future and that your actions on this issue will set a precedent. I’d love to hear your thoughts.

Matt Flannery:

Thanks for your suggestion. Currently, here is our strategy in times of excess lenders:

– Softly cap individual donations at $25, and ask users to reduce individual spending so that others can participate.

– When the site runs out completely, ask for donations to Kiva so that we can hire more people, sign up more partners and get more entrepreneurs posted on the site.

Your idea of only sending 90% of lender money to entrepreneurs would save us 10%, which wouldn’t get us that far. Our supply/demand disequilibrium is much greater than that. Secondly, it breaks the purity of our p2p (peer-to-peer) intentions. It’s really powerful to say “100% of your loan goes to the entrepreneur” and that’s something we are not going to back away from as long as I’m here.

It must come across as kind of obnoxious to have someone (me) who is no expert in microfinance suggest a change to Kiva’s business model. I don’t think I know any better than Matt does on this issue. But the long history of markets shows that supply and demand is best reconciled through changes in price rather than through artificial caps. My idea of changing the terms of the loan would in effect be a pricing change. But Matt makes a very important point when he talks about the  “100% of your loan goes to the entrepreneur” image of the organization.

Here’s my take. These social capital markets belong to the public. As we shift towards a social capital market, it is important that those people with a vested interest in the outcome speak up and make their voice heard. As a member of the public, we are all “shareholders” in the social capital markets and the organizations that are creating them. I look forward to following Kiva’s progress.