http://tacticalphilanthropy.com/2008/02/being-taken-seriously-online Thu, 20 Nov 2008 14:07:04 +0000 http://wordpress.org/?v=2.5.1 http://tacticalphilanthropy.com/2008/02/being-taken-seriously-online#comment-2692 Leyla Farah Thu, 07 Feb 2008 03:39:51 +0000 http://tacticalphilanthropy.com/2008/02/being-taken-seriously-online#comment-2692 Who's your audience? Are they regular users of the sites you mention? If they are, it's probable that you're at greater risk of not being taken seriously if you don't have a (well-executed) presence on those sites as well. Who’s your audience? Are they regular users of the sites you mention? If they are, it’s probable that you’re at greater risk of not being taken seriously if you don’t have a (well-executed) presence on those sites as well.

]]> http://tacticalphilanthropy.com/2008/02/being-taken-seriously-online#comment-2680 Meghan Wed, 06 Feb 2008 14:18:11 +0000 http://tacticalphilanthropy.com/2008/02/being-taken-seriously-online#comment-2680 I guess I would ask *why* they are considering a social networking site. In social media, Authenticity breeds respect. If they are using facebook or other sites to fufil a true need in their organization: --increase discussion, --garner input, --connect with like-minded audiences who are already using this type of media (already using being the operative words here) Then they'll be taken seriously. Even with audiences who may be hesitant or resistant to social media, if they can show that their existance on those sites is driving real content and connection then they'll be fine. Which is all a long way of saying: The proof is in the pudding. I guess I would ask *why* they are considering a social networking site. In social media, Authenticity breeds respect. If they are using facebook or other sites to fufil a true need in their organization:
–increase discussion,
–garner input,
–connect with like-minded audiences who are already using this type of media (already using being the operative words here)
Then they’ll be taken seriously. Even with audiences who may be hesitant or resistant to social media, if they can show that their existance on those sites is driving real content and connection then they’ll be fine. Which is all a long way of saying: The proof is in the pudding.

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